The Ultimate Pardot Admin Guide to Web Tracking Cookies
Undoubtedly, you’ve heard the conversations in the Pardot community about web browsers no longer supporting third-party web tracking cookies. If you haven’t, are you hiding in a cookie jar? If you have, you may be wondering how this abandonment of third-party cookies affects your use of Pardot. We’ll start with the basics before diving into … Continue reading The Ultimate Pardot Admin Guide to Web Tracking Cookies
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Nonprofits on Salesforce: How to leverage Pardot for marketing and more
Nonprofits that are using Salesforce have much to gain by incorporating Pardot into their marketing strategy. But, isn’t Pardot only meant for teams following a B2B marketing strategy? While Pardot is built for B2B marketers, lots of nonprofits follow the business-to-business marketing model to deliver a diverse range of services to communities. Here’s how nonprofits … Continue reading Nonprofits on Salesforce: How to leverage Pardot for marketing and more
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ParDreamin’ 2021 Demo Jam Recap: Products to Extend Pardot
The final day of ParDreamin’ 2021 kicked off with the second annual Demo Jam, which highlighted sponsors’ products by showing how Pardot customers can extend the capabilities of their technology stack through integration. Each participant had three minutes to present their product demo. Then, demo jam attendees weighed in with their votes at the end … Continue reading ParDreamin’ 2021 Demo Jam Recap: Products to Extend Pardot
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How to Empower Higher Ed Marketing Teams with Pardot
Higher ed institutions around the world are embracing a digital future with the shift to marketing with Pardot. The traditional way of reaching prospective students, donors, and community partners is being replaced by personalized digital marketing tactics. And Pardot is the key to connecting institutional departments while providing right-time and right-message marketing. Enter Pardot. Marketing … Continue reading How to Empower Higher Ed Marketing Teams with Pardot
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