Introducing the Automated Opportunity Contact Roles App
Marketers want to show what campaigns drive revenue. Sounds simple, right? But not always as easy as it seems. The Problem: Missing Data Ruins the Ability to Run ROI &
Pardot Scoring Category Basics: What, How & Why
BY ERIN DUNCAN Have you updated your scoring & grading recently? This is one of the most impactful and often underutilized areas of Pardot. In a recent blog post, I broke down Pardot Grading 101: How to Rate The Quality of Your Prospects. This article will do a deep dive on another critical area: Scoring Categories. … Continue reading Pardot Scoring Category Basics: What, How & Why
Sercante Completes Salesforce Accelerate Build Incubator Program
Last week marked the end of the Accelerate Build program, and looking back it has been quite the journey. We not only learned a bunch about building apps with Salesforce, we
COOOOO-KIEEEES: Preparing for Google Chrome 80 and Pardot HTTPS Updates
You've seen the warning - now learn what's really involved with that Pardot/Chrome 80 SSL SameSite Cookie email that's been going around.