Get a clear guide of all the Dreamforce 2025 updates from the experts and understand what’s relevant for your team and what to do next.
Dreamforce brings a wave of innovation, big ideas, and product launches that can shape how we work. But keeping up with it all and knowing what’s relevant for your team can be a challenge.
That’s why we’re hosting a conversation designed to simplify, clarify, and provide a path forward.
We’ll walk through the most important takeaways from Dreamforce 2025 with an eye toward what they mean for marketing, data, and customer experiences to help you navigate what to take action on now and planning for 2026.
What to expect
This will be your chance to get the critical insider’s perspective on strategic approaches that work from experts who have been in the trenches helping companies use this technology to drive growth now and in the future.
Lauren Noonan
VP - Growth & Alliances
SERCANTE
Heather Rinke
Salesforce Product Director
SERCANTE
Erin Duncan
Account Engagement Product Director
SERCANTE
Get the first-hand insight from a marketer leader on how to apply a strategy-first approach to your reporting that aligns with sales and leadership and captures the true story of your marketing impact.
Explore how a marketing leader grounds technology strategy in impact-driven use cases for short-term and long-term success when evolving the technology stack.
Discover how a marketing leader is building trust and breaking silos to perfect the sales and marketing handoff—and why it all starts with alignment.
Be inspired by this first-hand experience of working cross-functionally to streamline the lead flow process and get practical advice on aligning teams, leaning into automation, and setting up sales to win.
Create your post-Connections game plan with the experts and dive deeper into what all the themes and product updates actually mean for your team, tech, strategy, and most importantly—your customer experiences.
Get the full recap on MarDreamin’ Summit to apply the top solutions and insights for your organization and elevate your campaigns and customer experiences.