You’ve got great campaigns. Killer content. Solid leads. But if the handoff between marketing, sales, and customer success feels clunky? You’re eroding your buyer’s trust, causing a leaky funnel, and shrinking your customer lifetime value.

This episode is all about the proven approach to aligning your marketing, sales, and customer success teams across the customer lifecycle, so that your buyer has a seamless experience that creates real connections, builds deeper relationships, and drives retention.

Take a deep dive with our experts on the questions to ask to guide your critical alignment conversations and get the playbooks, such as a Service Level Agreement (SLA) Planner and a Post-Conversion Alignment Guide, to establish strong cross-team collaboration.

Because your handoffs aren’t just a process fix. They’re a growth multiplier.

In this session, you’ll learn:

• Why broken handoffs between teams are the silent killer of retention, revenue, and trust.

• The SLA and post-conversion alignment framework that helps sales, marketing, and customer success actually operate as one team.

• Real-world examples of what good handoffs look like (and where most teams go wrong).

• Questions to ask across departments to uncover where your alignment is breaking down.

• Steps to create a unified customer journey that drives lifetime value—not just short-term wins.

This episode will help you stop the silent churn happening in the cracks between teams—and give you the tools to turn your handoffs into smooth connections. Because the best companies? They don’t pass the baton. They run as one.