Engagement Studio Essentials Workshop

Next Class:

Tuesday, June 25, 2024

Overview

LOCATION

INSTRUCTOR-LED, ONLINE

DURATION

12PM – 3PM ET (3 HOURS)

COST

$399 USD

This course will open your mind to the countless possibilities you could be using Engagement Studio for, show you the best practices of using this tool, and help you get going on building your first process in Engagement Studio.

Engagement Studio (part of Account Engagement, formerly Pardot) is one of the most powerful marketing automation tools you can use to connect with your audience at scale. In this Engagement Studio training course, learn how to build automated, personalized, and effective nurture programs that engage prospects no matter where they are in their customer journey. You’ll learn how to plan, build, test, and analyze robust nurture programs.

From lead nurturing to event follow-up, you’ll deep dive into the capabilities of Engagement Studio, giving you all of the essential tips, tricks, advice, and best practices you need to take your skills to the next level.

This Engagement Studio training course is intended for: Account Engagement (Pardot) admins, Account Engagement (Pardot) and Salesforce developers, prospective Account Engagement (Pardot) customers, Account Engagement (Pardot) and Salesforce end users, and marketing & operations executives.

Have questions first? Ping us at [email protected]

Course Info

Engagement Studio Essentials Workshop
  • How to build an Engagement Studio program
  • Overview of Engagement Studio terms and functionality
  • Defining your strategy and goals when using Engagement Studio
  • Understand Engagement Studio best practices and considerations
  • Common sales and marketing use cases
  • You will need access to Account Engagement (formerly Pardot) to participate in this course
    • Marketing role or higher is ideal 
  • A working camera and mic to participate through Zoom video chat
  • Willingness to learn and participate
  • 3-hour time commitment
  • Tuesday, June 25
  • Wednesday, August 21

All Workshops are from 12 – 3 pm ET, unless otherwise noted.

Sounds great! I’m in!

We can’t wait to see you there. All you need to do now is make sure you meet the course requirements and fill out this form.

Have questions first? Ping us at [email protected].

One of the most valuable things I learned in this course was understanding the best practices for customer drip programs.”

Leo Bogee
Engagement Studio Workshop Student
FREQUENTLY ASKED QUESTIONS

Q&A Time: Getting started with workshop training

You’re probably wondering these things about Salesforce training. So here you go.

Seats for this workshop start at $450 USD per seat unless otherwise stated on this page due to a special promotion.

Depending on student participation, this workshop normally runs for 3 hours.

All prerequisites for this workshop are listed in the prerequisite section of this page. It is expected that students will have their account to run training in.

You can connect with your instructor regarding questions you may have during the workshop. If you or your team have further needs, please contact us for other support options.

If you have any additional questions, please contact the Sercante training team at [email protected] or via our contact us form. We’ll be happy to help!