Mini-Series: B2B Marketing Analytics Workshop

Level: Beginner

Cost: $399 USD (Discounts available for nonprofits. Reach out to [email protected] for more information.)

This course is intended for: Pardot Admins & Developers, Prospective Pardot Customers, Pardot and Salesforce End Users, Marketing & Operations Executives, and Salesforce Admins.

Prerequisites: Pardot Marketing or Administrative Access (or equivalent)

B2B Marketing Analytics can help maximize marketing and sales efforts with advanced marketing analytics and data-driven insights. But where do we start? What comes out of the box and how should we think about and approach this powerful tool? In this deep dive session, we will look at

  • How B2BMA is deployed
  • B2BMA terms and out-of-the-box dashboard and reports
  • How to customize reports in small but powerful ways

Have questions first? Ping us at [email protected].

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