Get Hands-On with Agentforce Experts at Connections.
June 11-12, 2025
Agentforce Pavilion
McCormick Place (West), Chicago, IL 60601
We’ve Rolled Out 50+ Agents. Let’s Discover How They Can Work for You.
Stop by Kiosk 3 in the Agentforce Pavilion for live demos, real customer stories, and honest insights from 50+ implementations.
Schedule time with one of our Agent builders for focused 1:1 time to explore your use cases, get your questions answered, and kickstart your journey.
Agentforce Pavilion, Kiosk 3
June 11th | 8:30 AM - 5:00 PM CT
June 12th | 9:00 AM - 4:00 PM CT
*Meeting time is first come, first serve. Send us a message to save your spot.
FEATURED SESSION
AI-Powered Marketing with Agentforce & MC Advanced
Learn to activate unified data and AI-driven insights to deliver predictive, personalized campaigns. See real use cases that drive results and transform how you engage customers.
June 11, 2025
1:00 PM - 1:20 PM CT
June 12, 2025
2:00 PM - 2:20 PM CT
Lauren Noonan
VP, Growth & Alliances, Sercante
Heather Rinke
Salesforce Product Director, Sercante
Sessions With Marketing Leaders Redefining What’s Possible with AI
June 11, 8:45-9:30 AM CT
How Veterans Guardian Uses AI to Redefine Veteran Support
See how Veterans Guardian uses Agentforce to streamline intake, speed up claims updates, and empower teams — proving AI is a game changer in the complex world of VA claims and customer experience.
Tamara Meylakh
Director Customer Experience, Veterans Guardian
Joanna Murphy
Marketing Director, Veterans Guardian
Laura Curtis
CRM & Marketing Automation Strategist, Sercante
June 11, 11:30-11:50 AM CT
The (AI)nxiety is Real: Navigating Marketing’s New Era
How to lead with clarity and confidence in an AI-fueled world.
Sarah Kloth
VP of Marketing, Sercante
June 11, 3:30-4:15 pm ct
Elevate Your Campaigns with Marketing Cloud on Core
See how Marketing Cloud on Core utilizes AI at every step of the campaign creation process. Discover how to build and personalize campaigns, craft content, apply branding, configure flows.
Erin Duncan
Heather Rinke
Salesforce Product Director, Sercante
June 12, 11:30–11:50 AM CT
A Deeper Dive: Mastering Marketing Cloud on Core
Join Marketing Cloud On Core experts for an in-person Q&A to tackle your burning questions, brainstorm solutions, and share best practices.
Erin Duncan
Account Engagement Product Director, Sercante
Claudia Hoops
Senior Marketing Consultant, Salesfive
Francois Perret
Founder, Bamsoo
Coffee’s on Us. Let’s Talk Salesforce.
Big goals. Messy tech. Not sure where to start? Grab a coffee with the Sercante crew and let’s talk it out. We’re your go-to partner for strategy-first Salesforce solutions. We’re here to help you cut out the noise and move faster toward growth. Send us a message to book time at Connections.
Lauren Noonan
Sercante
Sarah Kloth
Sercante
Heather Rinke
Sercante
Erin Duncan
Sercante
Laura Curtis
Sercante
Get inspired with customer stories of radical impact
At Connections, you will experience the latest innovations in Data + AI + CRM + Marketing Cloud. Get ideas of how these modern solutions can be put to work for your organization to create seamless digital experiences with these customer stories.
HOME DEPOT
Unifying sales in retail
The Home Depot Retail Media+ division partnered with Sercante to revamp their sales process and optimize key Sales Cloud features and as a result saw a revenue increase of 44% YoY.
VETERANS GUARDIAN
Delivering personalized journeys
Sercante collaborated with Veteran Guardians to implement Marketing Cloud Personalization and revamp journeys that saw big results: email open rates increased by 30.84% and click rates by 38.15%.
HOUSEFUL
Increasing efficiency in real estate
Sercante and Houseful teams collaborated on personalizing customer processes using Marketing Cloud Account Engagement, including abandoned cart follow-up and self-serve journeys.
What Else Can I Learn?
Check out where else Sercante is showing up
WORKSHOP: JUNE 24TH
Agentforce for Sales Hands on Workshop
Learn to create, deploy, and optimize Agentforce for Sales Development and Sales Coaching to scale your team. Nurture leads around the clock and give every rep a dedicated coach with these pre-built skills.
JUST DROPPED
Sercante + Trilliad's Growth Imperatives eBook
Your playbook for smarter tech and sustainable growth.