Product Marketer

Remote Position – Any Location with Great Wifi Works!

About the Gig:

As a product marketer, you will create messaging and programs to communicate the value of our products to the Pardot Community. You will work closely with our product, sales and marketing teams to research and confirm the need for a certain solution and then to help bring our those solutions to market, crafting content and campaigns to gain and retain happy customers. You would be a big part of our Labs team.

A Day-in-the-Life:

  • Work closely with the team to develop messaging for new (and existing) products that differentiate Sercante from our competitors
  • Work closely with product management to determine the correct need and fit for products before they are developed
  • Develop and lead product launch & nurture campaigns, working closely with our team to get awareness and adoption
  • Support our internal professional services team with client product marketing projects as needed
  • Sharing knowledge with the team

A Successful Product Marketer will:

  • Be self-driven and comfortable with ambiguity
  • Know how to research and develop solid messaging to match customer needs to product features
  • Be confident in giving feedback on product direction from the perspective of the target market
  • Have a proven track record of leading and executing campaigns, start to finish
  • Have excellent storytelling skills, with strong written and presentation communication skills
  • Coordinate efforts across multiple areas of the business
  • Already have at least 2 years in a product marketing or similar role
  • Salesforce & Pardot experience is a major plus

To throw your hat in the ring, send an email to [email protected].