Blog2019-09-10T01:26:25+00:00

Six big Pardot enhancements from the Salesforce Spring ‘22 Release

salesforce spring 22

It’s time to prepare for the Salesforce Spring ‘22 Release and how it will affect your Pardot instance. We get three major releases from Salesforce each year — Spring, Summer and Winter. Each Salesforce release includes upgrades and enhancements that affect Salesforce orgs in different ways.  So, if you’re using and managing Pardot for your … Continue reading Six big Pardot enhancements from the Salesforce Spring ‘22 Release

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By |December 29th, 2021|

How to Create Complex Pardot Lead Routing Rules with LeanData

pardot and leandata

Lead routing with Salesforce Sales Cloud and Pardot can trip up even the most experienced sales and marketing teams. And choosing the right lead management strategy and tools to automate the process is even more challenging and important.  Cultivating interest, inspiring action, and responding to people who raise their hands is why we’re here, right? … Continue reading How to Create Complex Pardot Lead Routing Rules with LeanData

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By |December 22nd, 2021|

New Pardot Feature: Custom Components for Email Content

Pardot custom components

The Pardot Winter’ 22 release includes a new way to add content to emails you create using the email content builder in Pardot Lightning. Custom components allow marketers to easily build a library of standardized components users can drag-and-drop into email content builder emails without needing to edit HTML or CSS.  With this new feature, … Continue reading New Pardot Feature: Custom Components for Email Content

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By |December 10th, 2021|

The Ultimate Pardot Admin Guide to Web Tracking Cookies

pardot cookies

Undoubtedly, you’ve heard the conversations in the Pardot community about web browsers no longer supporting third-party web tracking cookies. If you haven’t, are you hiding in a cookie jar? If you have, you may be wondering how this abandonment of third-party cookies affects your use of Pardot. We’ll start with the basics before diving into … Continue reading The Ultimate Pardot Admin Guide to Web Tracking Cookies

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By |December 1st, 2021|