As we’ve discussed in previous posts, we frequently recommend using a more limited image editing experience in Pardot email templates.
Why? In short, because it prevents things from breaking inadvertently and it lets you move faster and with more confidence when you’re ready to get an email out the door.
If your template has been designed to use the simple image editor, you’ll see something like this when you click into the image in the email builder:
Note that you can’t directly add an image from this screen — but you can select an image from your Pardot files using the picklist at the top.
With this editor, you’ll need to add your images as a file in Pardot first, then bring it over to the email template. This may feel like it’s adding unnecessary clicks, but in this case it’s a good thing — you can add the images to folders, and it saves you time later when your images are readily accessible for you and other users.
Step 1: Upload the File
Navigate into Marketing > Content > Files.
Click the blue “Upload Files” button, select your image, and you’re all set. Alternatively you can drag and drop an image directly onto the page.
Step 2: Place it in your template
Once the file has been uploaded, return to your email template and click the Refresh button below the dropdown field:
This will pull any new images into the list. You can select by picking from this dropdown (which is in alphabetical order by file name).
Alternatively, you can copy the full URL from the Files page, and paste it into the field below the Refresh button. This is my preferred method, and my trick is to have one tab or window open with the Files page and another with the email I’m editing.
That’s it! Pretty simple, right?
If you have questions about this or any other Pardot topic, please let us know in the comments!